Land a brand sponsorship: media kit and fair rate

Present a credible package and set a rate you can defend, without underselling or burning yourself out.

1 to 2 hoursIntermediate5 steps
A creator smiles, camera in hand, ready to work with brands

Brands pay for clarity and trust, not for a raw follower count. A clean media kit and a well-argued rate take you from amateur to partner. Here is the sequence.

  • A package you can send as is
  • A rate you know how to justify
  • Every calculation is a free tool
  1. 1

    Calculate your real engagement rate

    Brands look at engagement before follower count. An honest rate, calculated properly, is a stronger argument than a big hollow number.

    Open Calculateur de taux d'engagement
  2. 2

    Estimate the value of a post

    A starting baseline (CPM logic) to anchor your price on something rational, not on a gut feeling you will not be able to defend.

    Open Calculateur de valeur d'un post (CPM)
  3. 3

    Set your sponsored rate

    Combine format, usage rights, exclusivity and deadlines into one clear rate. A vague price scares off the good brands and attracts the bad ones.

    Insider tip · Bill usage rights (the brand reusing your content as an ad) and exclusivity separately. That is where the money creators forget to charge for is hiding.

    Open Calculateur de tarif sponsorisé
  4. 4

    Generate your media kit

    A clean media kit: who you are, your audience, your formats, your rates, your examples. One document, not ten screenshots sent in a hurry.

    Open Générateur de media kit
  5. 5

    Put the deal in writing

    A contract template that lays out deliverables, deadlines, payment and rights. What is not written ends in a dispute; what is written protects you.

    Open Modèle de contrat de partenariat

And the Lynks page finishes it all

You send a clear media kit, a well-argued rate and a written framework. You stop "asking" for a sponsorship and start proposing a proper partnership. And you host all of it behind your Lynks page.

Host my media kit on Lynks

Free to start, no card, no commission.

Frequently asked questions

How many followers do I need before reaching out to brands?

There is no universal threshold. A small, highly engaged, well-presented account beats a large, vague one. The package makes the difference.

Should I give my rate right away?

Yes, a clear rate saves everyone time and positions you as a professional. Vagueness, on the other hand, pulls prices down.

To go further

Create your free account, keep everything in one place

This tool is free and requires no signup. A free account gives you a real base: your links, QR codes, and stats together, ready to grow.

  • Save everythingLinks, QR codes, and creations together in your dashboard.
  • Track your clicksClear stats on what works, no extra tool needed.
  • A page with your nameGather all your links on one Lynks page, like a Linktree.
Create your free accountFree forever · no card needed · already a member?